1:1 Marketing Hire Sprint
A focused day defining what marketing should achieve, the role you genuinely need, how it fits the business and what success looks like at 30, 60 and 90 days.
1:1 Marketing Hire Sprint
Most hiring advice starts with “what marketer do you need?” This Sprint starts a step earlier: “is your business capable of supporting one?”
You don’t have a marketing problem. You have a readiness problem — and that’s a leadership question, not a hiring one.
Why this Sprint exists
The Founder Hiring Confidence Package
Most founders think they’re ready because they have a marketing problem. The truth is usually different: the problem isn’t the person you hire. It’s the clarity, structure and support — or lack of it — around them.
This package exists to make sure that’s not what happens to you.
An exclusive offer
It comes from knowing you have the right foundations, and that you’re making this decision for the right reasons.
The main offer
A focused day, 1:1, building the foundation your future marketer needs to actually succeed — not a generic strategy deck, not a unicorn shopping list.
We define what marketing should actually achieve in your business, the type of marketer you genuinely need, the skills and mindset required, how they’ll work with sales, operations and customer success, and what success looks like in the first 30, 60 and 90 days.
It’s shaped by a pre-Sprint questionnaire, so no time on the day is spent on scene-setting — and the structure itself adapts to what surfaces, because no two businesses need the same day.
What’s included
A focused day defining what marketing should achieve, the role you genuinely need, how it fits the business and what success looks like at 30, 60 and 90 days.
Once you’ve narrowed your shortlist, I’ll review the leading candidate with you: fit, risks, gaps, realistic expectations and the support they’ll need to succeed.
Sometimes the right candidate isn’t the most experienced one. Sometimes the most experienced candidate is completely wrong for your business. This conversation is what tells the difference.
Thirty days after the Sprint, we reconnect to review progress and make sure you’re still on track. Hiring isn’t a single event. It’s a process.
Direct access to me for questions, sense-checks and quick advice. No waiting for the next scheduled call, no second-guessing yourself alone.
The resource
Everything from the Sprint goes into a single strategic document, built for your business specifically.
You’ll leave with clarity on what marketing should achieve, confidence in the role you’re hiring for, and a practical reference you can return to as you actually move through hiring — not a document that gets closed and forgotten.
Why I created this package
I’ve spent nearly 25 years watching businesses hire marketing.
I’ve seen brilliant marketers fail because expectations were never made clear. I’ve seen founders hire someone senior when what they actually needed was a specialist. I’ve seen recruitment agencies place excellent candidates into businesses that simply weren’t ready for them.
And I’ve seen the cost — lost time, lost momentum, lost confidence.
This package exists to reduce that risk. Not by finding you a candidate. By helping you build the conditions for success before they arrive.
Your outcome
By the end of this, you’ll have:
Most importantly: you’ll stop hoping the hire works, and start building the conditions that make it far more likely to.
Who this is for
This is for you if:
Investment
80% of first marketing hires fail within 12 months. A mis-hire costs far more than salary — typically £40k–£150k once recruitment, onboarding and lost momentum are counted.
This package is a fraction of that cost, and removes the risk.
1:1 spaces available
£3,500 Book a call ↗You need clarity on how marketing works with sales, customer success and operations; what useful progress looks like at 30, 60 and 90 days; and what support the role will need from you.
With those foundations, you can hire with confidence — and actually step back once you do.
What we cover
Business goals translated into practical marketing outcomes.
The skills, seniority, ownership and boundaries your business actually needs.
Processes, collaboration, tools, measurement and realistic budget.
A clear candidate profile, risks, red flags and decision framework.
A phased 30/60/90-day plan that creates early direction.
Decision rights and expectations that let you hand over without losing control.
What you leave with
Built specifically for your business — not a template completed on the day.
Before and after
A pre-Sprint questionnaire means no Sprint time is wasted on scene-setting. The structure adapts to what surfaces, rather than forcing your business into a standard agenda.
Your Blueprint is delivered after I’ve evaluated the day. Two weeks later, we meet again to answer the questions that emerge once you’ve had time to sit with it.
A marketer who spends their first month doing marketing, not archaeology.
Investment
A mis-hire typically costs £40k–£150k once recruitment, onboarding and lost momentum are counted. A recruiter can charge £18k+ simply to place someone. The Sprint is not only about the mistake you avoid — it is the months of a good hire’s first year you get to keep.
£3,500
A free 30-minute discovery call