Before You Hire Marketing
Most first marketing hires don’t fail because of talent.
They fail because the business wasn’t ready.
These resources help you understand what to fix, clarify, and decide before you hire, so you don’t learn the hard way.
- All Posts
Every business has rules nobody wrote down. Your new marketer is the only person who can see them, and that...
After a marketing hire fails, most founders quietly conclude nobody else can do it. The evidence looks strong. The comparison...
Why Your First Marketing Hire Stopped Taking Initiative The Decision Rights Nobody Wrote Down There’s a category of complaint that...
Why Did Your First Marketing Hire Fail? Three Signs It Was the Conditions, Not the Candidate There’s a sentence I...
Marketing KPIs rely on inputs across your business. If those foundations aren’t stable, your first hire can’t succeed, no matter...
Which founder are you when hiring your first marketer? Discover your blind spots, risks and what to fix before you...
Marketing is different from every other hire. Learn why first marketing hires fail, what marketing depends on, and how to...